Marc Benioff has likened Facebook to 'cigarettes' in the past. Now the Salesforce CEO says it's time to break up the company.
New York Salesforce CEO Marc Benioff hasn't been sparing with his criticism of Facebook. But in an interview with CNN's Poppy Harlow Wednesday he went one significant step further and added his name to the list of those who support breaking up the social media giant.
"It's addictive, it's not good for you, they're after your kids, they're running political ads that aren't true ... and they're also acquiring other companies and co-mingling [data those companies have on their users] into theirs," Benioff said, referencing Facebook 's acquisitions of Instagram, WhatsApp and other tech platforms."And I think at that point, because they're now doing that, that they probably should be broken up.
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