The Oscars are the culmination and celebration of the year in cinema, just as the Super Bowl is the pinnacle for football season. As the nation pauses for a long day of gridiron action, it seems lo…
is the pinnacle for football season. As the nation pauses for a long day of gridiron action, it seems long overdue for the Academy of Motion Picture Arts & Sciences to start treating the Oscars as the Super Bowl of movies.
The 30-second spots in the big game are going for an astounding $6.5 million. That’s in part because the Super Bowl is entertaining to audiences beyond sports fans. The halftime portion of the Super Bowl also invites fans in for an experience they can’t see anywhere else. This year’s Pepsi Super Bowl LVI Halftime Show will mark the first time music legends Mary J. Blige, Dr. Dre, Eminem, Kendrick Lamar and Snoop Dogg perform together on stage. The lineup of artists holds special significance for Los Angeles in this special Super Bowl year that features the L.A.
Social media platforms should also be a vital presence during the telecast. Pick a fun hashtag. Get TikTok on board and select the best and funniest TikToks to serve as intro and outro breaks out of commercials.
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