Shoemaker Vans treads warily as China fumes over Hong Kong protests

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Shoemaker Vans treads warily as China fumes over Hong Kong protests
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U.S. sports brand Vans has removed 'a small number' of submissions in ...

BEIJING - U.S. sports brand Vans has removed “a small number” of submissions in a sneaker design competition including one apparently giving a shout out to Hong Kong’s pro-democracy protests, as companies weigh the risks of angering China.

The U.S. luxury jewellery retailer Tiffany & Co deleted a Twitter advertisement posted on Monday showing a female model with her hand covering her right eye, which some people interpreted as supporting the protesters. “We regret that it may be perceived as such, and in turn have removed the image from our digital and social media channels and will discontinue its use effective immediately,” Strauss said.

“Based on the global competitions guidelines, Vans can confirm that a small number of artistic submissions have been removed. This decision was taken to uphold the purpose of Custom Culture,” Vans, a unit of VF Corp, said in a Facebook statement.A search of the username Naomiso on the Custom Culture’s website did not yield any result on Tuesday.

However, mainland Chinese users on the Weibo social media platform praised Vans for getting rid of the design, after being enraged by it at first.“Please everyone let’s support Vans this time. The Hong Kong losers are starting to boycott Vans, but the mainland market will lift it up,” said one Weibo user.

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