Pink power: 'Barbie' movie breaks record, merchandise sells out

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Pink power: 'Barbie' movie breaks record, merchandise sells out
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'Barbie' shattered this year’s box office records in its opening weekend with $155 million in ticket sales, according to Variety, as fans turned out for the pink fantasy land tale with a feminist twist.

"Barbie" shattered this year’s box office records in its opening weekend with $155 million in ticket sales, according to Variety, as fans turned out for the pink fantasy land tale with a feminist twist.

The film with a $145 million budget movie backed by Warner Bros. and Mattel is buzzing when it comes to merchandising. Even before the movie came out, Cinemark sold out of its Barbie tumblers at $19.99 and Barbie blanket in a bag at $22.99. They are backordered until October are now selling on eBay for around $77 and $125, respectively.That’s the power of pink.

On the luxury end, designer Balmain has a pink Barbie mini dress embellished with bling at Neiman Marcusfor $8,495. That's not a typo. For budget fashionistas, OPI nail care company is offering a Barbie pink shade that can be found on Amazon for $11.49. There’s something for every budget when it comes to the Barbie craze. For those who are not fast enough to nab Barbie collaboration swag, there’s always eBay.

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