'Barbie' tops the box office in a historic weekend.
“Barbenheimer” didn’t just work — it spun box office gold. The social media-fueled fusion of Greta Gerwig’sbrought moviegoers back to the theaters in record numbers this weekend, vastly outperforming projections and giving a glimmer of hope to the lagging exhibition business, amid the sobering backdrop of strikes.
, which despite strong reviews and a healthy opening weekend fell 64% in weekend two. Overshadowed by the “Barbenheimer” glow as well as the blow of losing its IMAX screens to, the Tom Cruise vehicle added $19.5 million, bringing its domestic total to $118.8 million. “It’s just a joyous time in the world. This is history in so many ways,” said Jeff Goldstein, Warner Bros.’ president of domestic distribution. “I think this marketing campaign is one for the ages that people will be talking about forever.”audiences meanwhile were 62% male and 63% over the age of 25, with a somewhat surprising 32% that were between the ages of 18 and 24.scored well with critics with 90% and 94% on Rotten Tomatoes, respectively, and audiences who gave both films an A CinemaScore.
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The hype is real: ‘Barbie’ takes No. 1 at box officeThe Greta Gerwig-directed comedy raked in $70.5 million with its Friday premiere and Thursday preview ticket sales.
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'Barbie' takes the box office crown and 'Oppenheimer' soars in a historic weekend“Barbenheimer” didn’t just work – it spun box office gold
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‘Barbie’ takes the box office crown and ‘Oppenheimer’ soars in a historic weekend“Barbenheimer” didn’t just work – it spun box office gold.
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