How To Reopen Retail Stores And Malls

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How To Reopen Retail Stores And Malls
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The insider's guide to reopening America: how to reopen retail stores and malls

Consider screening employees. Implement questionnaires, self-certifications, temperature and other symptom checks or testing. Require employees to wear masks.

“Retailers are going to be sorted into winners and losers based on customers’ perception of their commitment to health and safety,” says Matthew Shay, president and CEO of the National Retail Federation. Dave Gilboa, cofounder and co-CEO of Warby Parker, still wants people to be able to try on eyeglasses on in-store, but now they’ll have to put up with some supervision. Only two to three customers are allowed in its smallest stores, and they will be escorted by an employee who will sanitize each pair of eyeglasses before and after each wear.

“The intent is both to prevent as much transmission of the disease as possible, but also to make customers and employees feel as safe as possible and let them know we have thought about every piece of the process,” says Gilboa.

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