His bakes famously included a Whitby fish pie, and now Great British Bake Off winner David Atherton has become the face of a new campaign to promote Yorkshire as one of the UK’s top food and travel destinations in 2024.
David, who is originally from Ruswarp, near Whitby, has returned to his roots to team up with the organisation behind Yorkshire’s ultimate road trip ‘Route YC’ and help make the Yorkshire Coast a real showstopper for short breaks and day trips.
” David is passionate about local and seasonal food and drink from his home turf and also owns a three-year-old rescue dog called Kai, who is joining him to try out the region’s best dog-friendly venues and experiences. He and the team at Route YC are encouraging visitors to create their own culinary and dog-friendly adventure around the Yorkshire Coast and countryside, as well as spending more time getting off the beaten track to discover what the region has to offer.
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