Belgium has destroyed a shipment of American beer after taking exception to its maker's slogan that it was 'The Champagne of Beers.'
Belgium has destroyed a shipment of American beer after taking exception to its maker's slogan that it was "The Champagne of Beers."
The move came after a trade association for the Champagne industry complained that the term should be used only on bottles of sparkling wine, made using a traditional method in Champagne, France. The Comité Champagne, a joint trade association for the Champagne industry, requested the destruction of the American beers, arguing that the label "The Champagne of Beers" infringed on the protected designation of "Champagne".
"Each year we carry out thousands of checks on designations of controlled origin," said Kristian Vanderwaeren, general administrator of the Belgian General Administration for Customs and Excise.
日本 最新ニュース, 日本 見出し
Similar News:他のニュース ソースから収集した、これに似たニュース記事を読むこともできます。
Belgium destroys shipment of American beer after taking issue with 'Champagne of Beer' sloganBelgium has destroyed a shipment of American beer after taking exception to its maker's slogan that it was 'The Champagne of Beers.'
続きを読む »
Belgium destroys shipment of American beer after taking issue with 'Champagne of Beer' slogan | CNNBelgium has destroyed a shipment of American beer after taking exception to its maker's slogan that it was 'The Champagne of Beers.'
続きを読む »
Miller High Life, 'The Champagne of Beers,' has fallen afoul of strict French laws on 'champagne'Customs officials destroyed more than 2,300 cans of the American beer for violating regulations that protect France's champagne industry.
続きを読む »
'The Champagne of Beers' leaves French producers frothingBelgian customs have destroyed more than 2,000 cans of Miller High Life, advertised as the ″Champagne of Beers,” at the request of houses and growers of the bubbly beverage. The Comité Champagne — the body protecting the Champagne designation — asked for the destruction of a shipment of 2,352 cans on the grounds that the term infringes the protected designation of origin “Champagne.” The consignment was intercepted in the Belgian port of Antwerp in early February. Miller High Life, Miller’s oldest brand, was launched as its flagship in 1903. According to its website, the company started to use the “Champagne of beers” nickname three years later. The brand owner said Friday it “respects local restrictions” around the word Champagne.
続きを読む »
Champagne Producers Make Belgian Customs Destroy Miller High Life Over SloganComité Champagne requested the destruction, claiming Miller's 'Champagne of Beers' motto infringes the protected designation of origin “Champagne.”
続きを読む »