Boosted by the momentum of France's natural hair movement, these brands are making products that cater to all types of kinks and curls.
When it comes to redefining French girl beauty to the masses, Massol is the perfect woman for the job. A born and raised Parisian, Massol is happy to set the record straight: "Not all French women wear little black skirts and striped sweaters with a baguette under their arm.
" In fact, she defines French beauty as a woman who is bold, intelligent, and unapologetic about what makes her beautiful. She also notes that when it comes to theindustry, there is still potential for growth and further inclusivity. "The natural hair movement has reached a level of maturity in France," she says.
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