Paramount Pictures CEO Brian Robbins explains how original Transformers franchise director Michael Bay almost stopped the G.I. Joe crossover.
Summary SCREENRANT VIDEO OF THE DAY SCROLL TO CONTINUE WITH CONTENT Transformers: Rise of the Beasts' crossover with G.I. Joe almost didn't happen because it needed director Michael Bay's approval. While Bay did not direct the latest installment in the Transformers franchise, which Creed II's Steven Caple Jr. helmed, the filmmaker remains attached as one of its executive producers.
Speaking to Variety, Paramount Pictures CEO Brian Robbins explains how the movie's biggest reveal, where Noah Diaz gets recruited to join G.I. Joe by Agent Burke , was almost stopped by Bay. Robbins planned to bring both worlds together to create a cinematic universe, but this required the approval of Hasbro , Bay, and Steven Spielberg, who was also a producer. As the CEO recounts, Bay expressed concern that this reveal would cheapen the Transformers movies he directed.
I called him 50 times. I would not let him off the hook. And when he finally stopped dodging my calls, we got him to sign off. Paramount Has Wanted to Do A Transformers Cinematic Universe for a Long Time With the surprising ending of Transformers: Rise of the Beasts, the promise of developing a Transformers Cinematic Universe has been a long time coming since Paramount hired Akiva Goldsman to build a shared universe inside the Transformers franchise.
Bumblebee was better received than The Last Knight and was a modest commercial success inside a highly-competitive Christmas moviegoing season with Spider-Man: Into the Spider-Verse, Aquaman, and Mary Poppins Returns sharing screens. Producer Lorenzo di Bonaventura confirmed that a crossover with G.I. Joe was in the works in 2021. With the release of Transformers: Rise of the Beasts, the two biggest Hasbro franchises have officially crossed over into one large shared universe.
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