“The abrupt shuttering of BuzzFeed News, the outlet, is likely the clearest-signaled end to the most decorated era of the internet thus far.” VF's delia_cai on the end of the Pulitzer Prize-winning online news site:
” online. The potential math of converting clicks into cash that would fund hard-hitting investigative journalism felt like the ultimate proof of concept for content making in that fertile, Facebook-centric era.
Of course, over time, as Facebook and other tech platforms morphed into peevish landlords prone to turning off the heat, an advertiser-driven model to keep BuzzFeed News sustainable looked less feasible. During my time as a civilian reader and as an employee at the parent company, it was always understood that the frothy “dot-com” side, along with the e-commerce and video divisions, was what made the work of BuzzFeed News possible. Truth and joy had never felt more symbiotic.
Hence, I think, the resulting BuzzFeed culture, which imbued the company and the newsroom with a sense, especially amongst the overwhelmingly millennial workforce, that the opportunity to work there was a kind of social compact that transcended the terms of conventional employment.
At the start of the year, things had been looking up for BuzzFeed: The arrival of ChatGPT, for anyone acquainted with Peretti’s obsession with ever-iterable content generation, felt like a long-awaited boost for a company that has always prided itself on seizing on the latest technology to shape its work. In another universe, BuzzFeed News might have found such uncharted online environs to be a new way to prove the grand malleability of its journalistic mettle.
BuzzFeed’s general jolliness, compounded by the expected growing pains of a former start-up, made BuzzFeed and BuzzFeed News the subjects of intense public scrutiny whenever, well, capitalism happened in the form of cutbacks and layoffs .
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The End of Buzzfeed News Isn’t Very Surprising News“You learn the lesson of the thing you did before,” says Ben Smith.
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The End of Buzzfeed News Isn’t Very Surprising News“You learn the lesson of the thing you did before,” says Ben Smith.
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BuzzFeed Moves to Close BuzzFeed News, Lays Off 15% of StaffBuzzFeed is laying off 15% of its staff and making plans to end BuzzFeed News, as it contends with ongoing business challenges, its chief executive said in a note to employees
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BuzzFeed to lay off 15% of staff, shut down BuzzFeed NewsBuzzFeed Inc. said Thursday it was laying off about 15% of its workforce and winding down BuzzFeed News as a standalone company as founder and Chief...
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BuzzFeed Cuts 15% of Workforce, Shuts Down BuzzFeed NewsBuzzFeed News (Left Bias) is shutting down as its parent company aims to reduce spending across the board. See potential bias and similarities in coverage from nytimes, MarketWatch, and nypost:
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BuzzFeed News Is Shutting Down, Company Laying Off 180 StaffersBuzzFeed is shutting down BuzzFeed News because it is not able to turn a profit, according to a memo CEO Jonah Peretti sent to company staff Thursday. The digital publisher is laying off 15% of its employees, or about 180 people, across BuzzFeed News and other divisions. Going forward, BuzzFeed will concentrate its news efforts […]
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