The Uruguayan sustainable-fashion designer produced the first carbon-neutral runway show and, as of 2019, has an entirely plastic-free company.
hen Gabriela Hearst launched her namesake brand in 2015, one of the pillars of her design was a resolute commitment to. It was a decision that came in the wake of a clarion call from her past. Following the death of her father in 2011, the fashion designer inherited Santa Isabel, her family’s 17,000-acre ranch, where she grew up in Paysandú, Uruguay.
In the nine years since she founded her label, Hearst has helped redefine her industry, making the case that knowing where clothing materials come from and who crafts them is the truest form of luxury. Her designs, which favor sleek silhouettes, expert tailoring, and meticulous craftsmanship, have become wardrobe staples for the thinking woman. She counts, who wore one of her dresses to the 2020 presidential Inauguration, among her fans.
But Hearst’s vision for a more sustainable future extends beyond fashion. She’s a vocal advocate for developing nuclear fusion, dedicating her Chloé Spring/Summer ’23 collection to the clean-energy solution. She believes her advocacy is as vital to her brand as its more creative aspect. “Your legacy is your value system,” she says. “We know that we’re going to be one of the brands of the future. I am willing to put in the time and dedication because I can see the long-term view.
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