Michigan is rolling out a $20 million nationwide marketing campaign aimed at expediting the state's population, which has slowed significantly in recent decades.
Michigan is launching a $20 million nationwide marketing initiative aimed at boosting the state's decades-long sluggish population growth by attracting and retaining young talent. The campaign, which was unveiled Tuesday by Gov. Gretchen Whitmer, will include television, radio and online advertisements in 11 states. It will be the largest state-led talent attraction effort in the U.S., according to the state's economic development board.
The pace cost Michigan a U.S. House seat in 2021, the sixth time that has happened since 1980. In June, Whitmer announced the state would create the 'Growing Michigan Together' council to come up with policy ideas to jumpstart population growth. The council is also charged with setting a population goal for 2050. The state will spend an initial $59 million on the campaign this year and set aside another $20 million for the ad run.
Labeled the 'You Can in Michigan' campaign, the new effort is designed to appeal to young people. Target markets will include large cities, such as New York, San Francisco and Atlanta, with billboards placed near colleges and universities. Michigan has specifically targeted Republican-led states in the past and the new campaign will be no different, with ads slated to run in Texas and Ohio, among others.
日本 最新ニュース, 日本 見出し
Similar News:他のニュース ソースから収集した、これに似たニュース記事を読むこともできます。
Vireo Ventures Secures Over $20 Million From The EU For Its Climate Tech FundI am a freelance reporter based in Dublin covering many areas around the technology industry. I was previously a reporter at Fora and was a regular contributor to Tech.eu. My byline has also appeared on BBC News, Vice, and Mashable.
続きを読む »
This Top-Rated Hair Growth Oil From Life Pursuits Is $20 at AmazonDandruff and hair fallout, be gone!
続きを読む »
Michigan launches nationwide talent recruitment effort to address stagnant population growthMichigan Gov. Gretchen Whitmer says the state is launching a $20 million marketing campaign to attract workforce talent. The campaign announced Tuesday aims to boost slow population growth in the state. Publicity will run in 11 states and target several cities, including New York and San Francisco. Michigan's economic development board says it will be the largest state-led effort of its kind in the U.S. The 2020 census showed Michigan's population grew by only 1.7% over the previous decade. That
続きを読む »
Michigan launches nationwide talent recruitment effort to address stagnant population growthMichigan is launching a $20 million nationwide marketing initiative aimed at boosting the state's decades-long sluggish population growth by attracting and retaining young talent.
続きを読む »
NASCAR Cup Playoff Standings, Round of 8 Qualifiers after Charlotte RovalMike Pryson covered auto racing for the Jackson (Mich.) Citizen Patriot and MLive Media Group from 1991 until joining Autoweek in 2011. He won several Michigan Associated Press and national Associated Press Sports Editors awards for auto racing coverage and was named the 2000 Michigan Auto Racing Fan Club’s Michigan Motorsports Writer of the Year. A Michigan native, Mike spent three years after college working in southwest Florida before realizing that the land of Disney and endless summer was n
続きを読む »
Gretchen Whitmer fails to mention Israel in vague call for 'peace in region'Michigan Gov. Gretchen Whitmer finally used the 'I' word--as in Israel--after facing intense criticism for expressing sympathy for the unnamed people of an unnamed region impacted by something that happened.
続きを読む »