While discussing hate, the internet falls in love with a little doll named Zoe by abebrown716
—a doll came clad in a shirt emblazoned with the consumer products giant’s slogan—already seemed like high-water marks before this past weekend’s explosion. It is all proving out Jean-Charles’ instinct that the market for Zoe is bigger than some early potential investors believed. “There’s been a lot of people turning her down over the years, and most of the people are white men,” says Hamilton, the VC. “Their reasoning is that they don't see a market for it.
The best and most successful toys are born with a fully spun back story in their creator’s mind—the better to build out the product line and extend the brand. And Jean-Charles has given Zoe’s careful consideration. “Zoe’s story is: She went to the salon. She saw this woman with these big, beautiful natural curls and turns to her mother and says, ‘Oh my God, why doesn't my hair look like that?’” Jean-Charles recounts.
Next is a children’s book, Jean-Charles says, and then possibly a male doll. “Maybe her cousin from Brazil, Paulo,” she says, thinking out loud. For now, the recent surge in orders means she’d like to make some full-time hires. Healthy Roots Dolls is, at this point, a company comprised solely of her and some part-time customer service people. She also wants to consider selling in big-box retailers, one of the biggest channels for a toy company.
Before much else happens, Jean-Charles must iron out her supply chain. She hadn’t expected needing to ship internationally, and purchases have come in from Brazil, South Africa and parts of Europe. “I'm gonna specifically ask you to put this in the article: Please tell them that we are working on international shipping. We're working on it,” she says. “I feel
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