When Google cost cutting goes molecular: Staples, sticky tape, and PC sweating
CEO Sundar Pichai told staff at the time the company hired for a"different economic reality than the one we face today." Google's sales growth has slowed in recent quarters, and in Q4 it reported a 1 percent rise in revenue to $76.04 billion and a 34 percent year-on-year fall in net profit to $13.62 billion., the group booked a 10 percent rise in turnover to $282.83 billion, and hauled in net income of $59.97 billion versus $76.03 billion in the prior year.
"Just as we did in 2008, we'll be looking at data to identify other areas of spending that aren't as effective as they should be, or that don’t scale at our size," the CFO added.
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