An Alabama company has real estate where the future of business and ecommerce might be headed.
Birmingham's Luckie & Co. have opened a virtual office on the Decentraland platform. Birmingham marketing agency Luckie & Co. just opened its new 15,000-square-foot headquarters in downtown Birmingham, and completed an expansion of its Atlanta office - replanting its flag in two sizeable Southern metros.
“I think we’re headed to that place as the technology matures and the virtual and augmented reality spaces become more mainstream,” said Fred Schank, Luckie’s chief experience officer. How will that work? “We’ll parallel with events in the physical office with some livestreaming versions in the virtual office,” Schank said. “Even if you’re not in Atlanta or Birmingham, you can participate in the virtual space, if you’re not able to attend.”
Some of this might sound improbable to some, “pie in the sky” to others. But concepts like virtual and augmented reality have been around for more than a decade. Schank compared it to the QR code - technology that was around for a while before the pandemic taught everyone to download their restaurant’s menu.
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