The annual event always divides opinion
Love it, or loate it Nottingham's annual Winter Wonderland has taken over the Old Market Square with a bumper array of attractions, food and drink, shopping and live entertainment. Over the next seven weeks - a week longer than previous years - hundreds of thousands are expected to visit over the festive season.
"I can't say how much as it's commercially sensitive but it is a very, very healthy sum which is key to the city council and we deliver on a grand scale. That's the biggest misconception 'what a waste of money for the city.'" "I would love to put it here for 12 weeks and charge less but it just doesn't work like that. It's a winter festival. Look at the infrastructure that's in the Market Square. All the yellow vests you can see all around working, it comes at a cost.
"We're not here to compete with them. We are here to enhance the city and bring people in. We are more than happy if people come and soak up the experience and have one drink with us and then go to Wetherspoon. Come and soak up the experience and go to Wetherspoon's without having a drink with us is also fine.
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