The 1st week of November delivers the biggest savings on airfares, according to an analysis by Adobe
Courtesy Adobe Digital Insights
But first let’s debunk a long-reported “fact.” It’s not true, and likely never was, that the day before Thanksgiving is the busiest travel day of the year. In fact, it’s not even in the top 10. That’s because there are very few business travelers on that day, or on similar days very close to the Christmas and New Year’s holidays. If you’re just talking about leisure travelers, then those days may well be among the very busiest for that group.
“I think people assume that booking now would end up saving them some money, but last year’s data model doesn’t support that,” said Vivek Pandya, managing analyst at Adobe Digital Insights. “If you are still in the market to book flights, that first week of November is really the sweet spot.”
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