Larry H. Miller Company announced it just acquired a majority stake of Swig — and there are plans to expand the dirty soda chain across the country.
— also based in Utah — from the private equity firm Savory Fund, as well as Swig’s founder, Nicole Tanner, and partners Chase Wardrop and Dylan Roeder, who will all retain minority stakes.
Swig is one of the leaders of Utah’s dirty soda craze, in which carbonated drinks are augmented with extra flavorings — including syrups, fruit or cream. In the last year, Tanner said, Swig has expanded to Oklahoma City, where it now has three stores open and two more coming online before the end of the year. Swig also has three stores in the Dallas area, with another one opening in early December, and more to open across Texas next year. Previously, the company has opened stores in Twin Falls, Idaho, and in the Phoenix area.
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