Donna Land Maldonado started several programs while at KRCLradio that uplifted underserved communities.
“She was willing to do what needed to be done and it wasn’t always easy to do,” said Stephen Holbrook, founder of the KRCL station. He brought Maldonado on in July 1979, just five months before the station went on air in December 1979.
Maldonado’s chief responsibility was to find various underrepresented groups and recruit people who could be on the air representing those groups, Holbrook said.the only music program in the state dedicated to Indigenous people, and “Concerning Gays and Lesbians,” previously known as “Gayjavu,” an hourlong show dedicated to the LGBTQ community. It was the first such program on a regularly scheduled basis in America for many years, Holbrook said.
Donna Maldonado at work at KRCL in 2009. Maldonado, one of the first staff members at the station who later served as general manager, uplifting diverse voices as she rose through the ranks, has died. She was 78. When Maldonado called after the interview, she said, “I couldn’t understand a word you said. I think that taking you on as a summer intern would be really good for you.”“I learned so much about radio and working with the community from Donna,” Hamilton said. “I certainly wouldn’t be doing what I’m doing if it hadn’t been for her.”
Maldonado always rooted for the underdog, he said. When she left the station in 2009 and even now, 13 years later, the staff strives to continue that legacy.
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