The statistics show that e-commerce is popular and growing year by year. So, do you know what is geolocation and how it relates to e-commerce? - geolocation ipgeolocation
Whenever you are surfing the Internet, your electronic device is assigned a unique id called an IP address. Every machine connected to the Internet has an IP address. This IP address is read by websites whenever you visit them.is the technology that translates that IP address to a geographical location. This is usually done by querying a geolocation database or API to get that IP’s geographical data.
For instance, if you live in a region with heavy snowfall, you can bet that heavy-duty winter gear such as parkas will be hot-selling items. On the other hand, customers from hotter climates would prefer lighter clothing. Displaying the item prices in the local currency gives buyers an easy way to manage their budget for their purchases. It reduces the headache that customers experience whenever shopping in a foreign e-commerce store. No need to calculate foreign exchange rates before making purchases.
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