How about you pay us every time our likeness is used by algorithms to make studio execs richer?
SAG-AFTRA, short for the Screen Actors Guild-American Federation of Television and Radio Artists, has been locked into negotiations with the Alliance of Motion Picture and Television Producers for months. Despite the prolonged back-and-forth discussions, the two sides have failed to reach much common ground so far.in a statement posted on Twitter."There are several essential items on which we still do not have an agreement, including AI," it states.
AMPTP reportedly wants to be able to subject Schedule F workers – who earn more than the minimum wage for regular actors and actresses per episode in TV shows or a significant role in a feature film – to these AI scans. The trade association, representing over 350 American television and film production companies, is willing to pay the actors for the scans.
"This is one of the biggest reasons SAG did not accept the 'last, best and final' offer from the AMPTP. We could not allow that language to stand," the anonymous source on SAG-AFTRA's side reportedly argued. "We think it's not just reasonable but is absolutely vital to the sustainability of the performance industry," they added."They can't have that loophole to exploit performers. … behooves them to have you dead, in that they need consent when you're alive but not when you're dead."
In September, members of the Writers Guild of America ended their 148-day strike with TV and film studios by agreeing to awith the AMPTP. The guild, representing tens of thousands of writers, successfully fought to increase wages, and restrict the studios' use of generative AI technology to create or edit text for scripts.
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