Universal and AMC are mending their frayed relationship in a deal that not only reverses the theater chain's ban on Universal's movies but also appears to upend the traditional exclusivity model that studios and theaters have followed for decades
New York Universal and AMC are mending their frayed relationship in a deal that not only reverses the theater chain's ban on Universal's movies but also appears to upend the traditional exclusivity model that studios and theaters have followed for decades.
Under the agreement, Universal's new films will have just three weekends — or 17 days — of exclusivity, rather than the customary 70 days. After that, Universal and its sister studio, Focus Features, has the option of releasing films on video on demand platforms.
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