UK Digital Platform BBC Three, Home To ‘Fleabag’, Gets Greenlight For February Channel Return; Ofcom Report On BBC Bias & Youth Appeal

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UK Digital Platform BBC Three, Home To ‘Fleabag’, Gets Greenlight For February Channel Return; Ofcom Report On BBC Bias & Youth Appeal
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Fleabag and Normal People platform BBC Three has been greenlit to return as a broadcast channel in February 2022. British media regulator Ofcom on Thursday officially approved the once popular chan…

British media regulator Ofcom on Thursday officially approved the once popular channel, on the proviso that at least 75% of hours broadcast each year will be original programs that are commissioned by the BBC for U.K. viewers.Commenting on the decision, Fiona Campbell, controller for BBC Three, said: “This is a big moment, with the new channel providing a destination for young audiences to discover more content on the BBC.

The regulator also identified several long-standing themes that it said the BBC must address. These include improving audience perceptions of BBC impartiality and remaining relevant to young audiences. Ofcom said it welcomed the BBC’s plans to improve audience perceptions of its impartiality. “To retain audience trust, we expect it to rigorously assess and transparently report on its progress against this plan. In spring 2022, Ofcom will publish updated research on how audience perceptions of BBC impartiality are influenced.”

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