Parag Agrawal’s explanation comes just after Elon Musk said he would put his $44 billion acquisition “on hold” while he researches spam accounts on the platform.
Agrawal said that the team updates its systems and rules"constantly" to help take down as much spam as possible, without accidentally suspending real people or adding friction to the user experience.
Twitter has said false or spam accounts represented fewer than 5% of its monetizable daily active users in the past quarter. Agrawal said that estimate is based on"multiple human reviews of thousands of accounts, that are sampled at random, consistently over time, from *accounts we count as mDAUS." The company's human review process is based on its rules that define spam and platform manipulation. It uses both public and private data, like IP address and geolocation, to make a determination on each account, he said.
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