The toy mega-store will make a return to every Macy’s store in the country this holiday season.
Beginning late this month and rolling out through Oct. 15, the in-store shops will range from 1,000 sq. feet and span up to 10,000 sq. feet in flagship locations in Atlanta, Chicago, Honolulu, Houston, Los Angeles, Miami, New York and San Francisco.
The Toys ”R” Us brand will come to life in-store with playful colored fixtures as well as hands-on demonstration tables for customers to interact with various toy assortments.
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