Demand for Gucci is up 78% year-over-year, driven by millennials, according to The RealReal.
The Supreme x Louis Vuitton shoulder bag cost up to $2,400 when it debuted in 2017. Recently, one was available on luxury resale site The RealReal for $6,000.If you have the time and a nose for fashion, your local consignment shop can be a great place to go on a treasure hunt for well-priced luxury items that appreciate when a style finds renewed trendiness.
And according to the The RealReal’s Luxury Resale Report for 2019, demand for Gucci is up 78% year-over-year, driven by millennials. Certainly, there are some people who “absolutely get a thrill from unboxing original packaging” and would opt for new over used, said WGSN’s Foster. Look for iconic patterns and logos of high-end brands such as Burberry and Gucci that are easily recognizable.
Streetwear brands that “drop” special collections with limited supply also try to create column inches in fashion magazines and hype among consumers who are afraid they’ll miss out. The appeal of those items, which includes sneakers and merchandise from brands such as Nike and Off-White, a Milan-based brand run by American designer Virgil Abloh, also has appeal across a broad array of shoppers.
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