The story behind the burgundy-and-green Avs logo that never was

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The story behind the burgundy-and-green Avs logo that never was
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The Avs’ burgundy and blue color combination – a “steady, ownable look,” as uniform critic and author Todd Radom put it in an interview with Denver7 – sort of happened by accident. And they have a 1995 color printer to thank for it. via JGonTV GoAvsGo

DENVER — The Colorado Avalanche has a shot at a third Stanley Cup win in their series with the Tampa Bay Lightning – a chance for the burgundy-and-blue to be immortalized for a third time in the annals of hockey history.

Well, the printer they used to print those designs and present them to NHL commissioner Gary Bettman wasn’t quite up to snuff, and the forest green came out as more of a muted blue color. The green Avs logo that never was: How a faulty printer could be to thank for the classic burgundy-and-blue Bettman, as it turned out, liked the muted blue. And so did the team’s owner, COMSAT.

HOCKEY HISTORY: The evolution of hockey fandom in Denver, including the city's first NHL team – the Colorado Rockies

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