The Resurging Popularity of a Y2K Hobby among the South Korean Youth
." Likewise, studentestimates that she has visited these photobooths over 70 times in the past few years alone.Part of what makes these photo studios so popular is their affordability. For a small fee of around 4,000 won or $3, customers can purchase a photo strip filled with their favorite images. Business owners likesee these studios as a relatively safe investment opportunity with a profit margin of around 50%.
While these photo booths have been around for over two decades, their recent surge in popularity can be attributed to the age of social media and post-pandemic living. Social media platforms like Instagram are filled with over 1.1 million posts featuring the hashtag, with everyone from K-pop stars to influencers sharing their photo booth experiences.
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This Y2K pastime is becoming a big hit among South Korean youthPhoto booths are cropping up all over Seoul, becoming one of the trendiest destinations among the country's Gen Z.
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