The Neuroscience of Magic

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The Neuroscience of Magic
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How human evolution causes us to fall for magic tricks, by neuroquest

Magic tricks exploit cognitive biases, such as your brain's tendency to oversimplify complex information.

Thus, almost all magicians carefully set up your expectations to perceive only what they want you to perceive. The reason that you must go along with the magic act is that magic does not live outside of you, say in a magician's wand, butThis “codex” of cognitive biases shows what I mean.This chart sums up many different ways our brains have evolved to cope with a complex, dangerous world, in which our distant ancestors had to quickly process masses of information to act quickly .

All good magicians know this, taking advantage of your built-in expectations, and carefully laying out a sequence of events to keep your brain from deviating from the path down which they wish to take it.

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