The Money Behind Super Bowl LVII: 14 Numbers You Need To Know by MrMattCraig SBLVI
hen Super Bowl LVII kicks off around 6:30 p.m. EST on Sunday, the Philadelphia Eagles and Kansas City Chiefs will each come into the game with championship pedigrees and hefty expectations. They will be the first top seeds from the AFC and NFC to play for the championship in five years, and the first teams ever to both feature BlackCK starting quarterbacks in the Super Bowl. They also are both recent winners of the Lombardi trophy.
Of course, the Super Bowl is about much more than just the action on the field. There’s also Rihanna’s halftime show, the multi-million dollar commercials, the party snacks, the prop bets and everything else that makes The Big Game an annual cultural touchstone. A survey from the National Retail Federation estimates that 192.9 million U.S. adults plan to tune in on Sunday, and the American Gaming Association says more than 50 million Americans will place a bet. Thanks in part to four additional states launching online sports betting, the number of bettors is up 61% from a year ago, and the total amount estimated to be wagered – a staggering $16 billion – is more than double the total from last year’s game.
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