Disney estimates the film will reach $117.5 million by the time the holiday is over.
And Disney estimates the film starring Halle Bailey as the titular mermaid Ariel and Melissa McCarthy as her sea witch nemesis Ursula will reach $117.5 million by the time the holiday is over. It ranks as the fifth biggest Memorial Day weekend opening ever.
The performance of “The Little Mermaid” represents something of a bounce-back for Disney’s animated-to-live-action remakes, and makes it likely they will keep coming indefinitely. Poor reception and the pandemic had some recent reboots either performing poorly or skipping theatrical releases for Disney +, including “Dumbo,” “Mulan” and “Pinocchio.”
Audiences thought it did deliver. The film had an A CinemaScore, and according to exit polling had more ticket buyers between ages 25 and 34 than children, suggesting nostalgic adults were essential.Critics were more lukewarm. The movie is currently at 67% on Rotten Tomatoes.
Directed by Rob Marshall with a reported budget of $250 before marketing, “The Little Mermaid” tells the story of a yearning, wayward daughter who cuts a devil’s deal to swap her fins for a pair of legs. It features the songs from Alan Menken and Howard Ashman, including “Part of Your World” and “Under the Sea,” that helped the original film spark a Disney animation renaissance in the 1990s.
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