Read an excerpt from G_Russo1's new book, ThePowerofPlus:
In this excerpt from his new book, "The Power of Plus," Gianluca Russo delves into what constitutes an "inclusive" size range, how brands get there and why the way they introduce it matters.Chicago Review Press,
Much of the problem lies in the term inclusive itself. While a brand expanding to a size 3X may double its original range of offerings, it still neglects a portion of the community who wear above a size 24. Influencers who promote and work with these brands are sometimes accused of selling out those larger fat people for a paycheck, capitalizing on "body positivity" as a trend or buzzword, while not actually moving the needle forward.
When a sole individual is granted spokesperson status by a brand to speak for the spectrum listed above, chaos erupts. What few understood were the behind-the-scenes logistics at play. Because, yes, while only offering up to a size 22 is limiting, the brand in question had major plans to center the community in authentic ways, including size expansion. Before a brand expands their size range, hundreds of conversations are held in private, not to mention limitless hours of work, planning and construction.
日本 最新ニュース, 日本 見出し
Similar News:他のニュース ソースから収集した、これに似たニュース記事を読むこともできます。
PlayStation Plus Leak Reveals New Addition for August 2022A new leak tied to Sony's PlayStation Plus subscription service has revealed a game that will be [...]
続きを読む »
Identity theft and banking security should be top of every traveller's priority listIf you are heading out to your local airport soon, don’t forget to pack your patience. And your guard.
続きを読む »
Inside Megan Thee Stallion’s Appearance on ‘P-Valley’ Season 2Megan Thee Stallion finally made her way through The Pynk on the penultimate episode of 'P-Valley' season 2.
続きを読む »
Megan Thee Stallion Guest Stars as Tina Snow on Starz’s ‘P-Valley’The Grammy winner also wrote and recorded an original song for season 2 of the strip-club-set series, in which she played her musical alter ego.
続きを読む »
‘Scamilton’: Theater fans mock McAllen church’s unauthorized production of the hit musicalWhen news broke that a Texas church staged a production of 'Hamilton' with a number of Christian lyrical changes, clips of the rendition quickly circulated...
続きを読む »