Tesla’s new car-making process stokes debate among industry experts
so-called"unboxed" process is radical, revisionist or derivative — or all of the above.
Officials said the unboxed process could cut production costs in half and reduce the factory footprint by 40%. The aim, said the company, is to"build more vehicles at lower cost." German researcher Jan-Philipp Büchler of the Free University of Dortmund, believes Tesla's new process is"revolutionary," adding: “This is much more than modular production ... It's eliminating steps that were standard, creating new patterns of working, increasing speed, reducing complexity.”
If everything works as planned, the unboxed process could rewrite the industry's standard playbook and practices. But Tesla has often fallen short of its ambitious targets, from the oft-delayed Cybertruck to its still-unfinished"Full Self Driving" software. A big risk cited by Oba, an independent lean-manufacturing consultant, is what he describes as the “rigidity” of the unboxed system. Oba worked previously for the Toyota Production System Support Center, a division that helps the automaker's suppliers and others implement TPS.
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