Term life insurance is often best, financial advisors say — but most people buy another kind

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Term life insurance is often best, financial advisors say — but most people buy another kind
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There are two broad categories of life insurance: term and permanent. Most people buy the latter, data shows, which doesn't jibe with advisors' suggestion.

Permanent insurance is generally more costly, advisors said. Policy premiums are spread over a longer time, and those payments are used to cover insurance costs and to build up cash value.

Premiums can vary greatly from person to person. Insurers base them on a policy's face value, and the policyholder's age, gender, health, family medical history, occupation, lifestyle and other factors.There are three main reasons it may make more sense to buy a permanent policy, despite the higher premiums, said McClanahan, founder of Life Planning Partners. This would aim to ensure there's an insurance payout upon death, no matter when that occurs.

Some policyholders may also want to leave a financial legacy for family or charities. Additionally, others may have a relatively minor health complication with the potential to worsen later; at that point, the policyholder may be uninsurable — in which case it'd be beneficial to buy a permanent policy today to ensure coverage later, McClanahan said.

For example: If you die, how much money would you want to leave for liabilities like a mortgage, student loans or auto loans? How much money would loved ones like a spouse and kids need if they were to suddenly lose a policyholder's income? How much would you want to leave as a legacy for causes that are important to you?Cheng offered her personal situation as an example. She purchased a 20-year term policy with a $750,000 death benefit when all three of her kids were younger than age 18.

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