Inspired by the lifesaving medical attention Damar Hamlin received on the field during a game last month, the NFL and American Heart Association will provide free CPR education in Arizona throughout Super Bowl week as part of the NFL Experience at the Phoenix Convention Center.
"Being able to deliver care in emergency situations is not just important at sporting events, but in all walks of life," NFL Commissioner Roger Goodell said in a statement.
"Coming out of the events from last month with Damar Hamlin on the field and the remarkable work that the emergency responders performed, we thought about what opportunities existed for us to share some of the learnings that came from that experience more broadly, which is part of our responsibility throughout the world of football and maybe the world of sports," NFL executive Jeff Miller told The Associated Press.
Anna Isaacson, the NFL’s vice president of social responsibility, said the league approached the American Heart Association and the American Red Cross with a simple question: "What can we do here? We saw one life saved. How can we save many more?"
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