ATHENS: With most of Europe struggling with soaring energy costs, Greece has launched an initiative to put its mild winters to good use and attract sun-seeking travellers all year round. The Mediterranean nation recorded November temperatures comfortably exceeding 20 degrees Celsius - quite a draw for Euro
ATHENS: With most of Europe struggling with soaring energy costs, Greece has launched an initiative to put its mild winters to good use and attract sun-seeking travellers all year round.
"Wanna feel 20 again?" says the poster featuring an elderly pair nibbling watermelon and sipping drinks on a yacht.Tourism Minister Vassilis Kikilias, fresh from a tour of several European capitals including Paris and Berlin to promote the initiative, told AFP the government was working"on a plan to campaign for Greece 12 months per year".
Greece has launched an initiative to put its mild winters to good use and attract sun-seeking travellers all year round "In Greece, no German has to freeze," top-selling German daily Bild wrote in September, while business daily Handelsblatt suggested the country could become"the Florida of Europe". By the end of September, 23.7 million people had holidayed in Greece, and the number of French, German and British visitors even topped 2019 levels.
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