Sunak's Sambas: PM offers apology to trainer fans after 'ruining credibility' of shoe

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Sunak's Sambas: PM offers apology to trainer fans after 'ruining credibility' of shoe
Rishi SunakAdidas
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Sunak's Sambas were met with backlash from fans of the trainer, with some claiming to have discarded pairs and others vowing never to wear them again.

Rishi Sunak has issued a “fulsome apology” to fans of Adidas Samba trainers after being accused of ruining their credibility when he was pictured in a pair.

The prime minister told LBC Radio: he has been wearing the German sportswear giant’s classic trainers “for many years”.– who claimed he is a “longtime devotee” of the brand – was shown wearing the white trainers during an interview in Downing Street. Sunak's Sambas were met with significant online backlash from fans of trainer, with some picturing themselves discarding pairs and others vowing never to wear them again.British GQ magazine said that “in a bid to present himself as young and hip, Rishi Sunak took an eternally cool sneaker and ruined it for everyone”, while footwear historian Elizabeth Semmelhack told The Times it could prove to be “the death knell” for the retro trainer.

While Sunak faced backlash from the trainer community, others argued he should be allowed to wear what he wants.Mr Sunak told LBC Radio: “I issue a fulsome apology to the Samba community. But, in my defence, I would say I have been wearing Adidas trainers including Sambas – and others, in fact – for many, many years.

“The first pair my brother got for me many, many years ago – my first pair of fun Adidas trainers as a Christmas present. I haven’t looked back since. So I’ve been a longtime devotee.”But Mr Sunak, who has also faced questions about the short length of his trousers, said he is “intrigued and amused by the amount of focus on what I’m wearing”.

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