Streaming Consumption Up Nearly 100 Percent Year Over Year In Key Demo, Says Nielsen

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Streaming Consumption Up Nearly 100 Percent Year Over Year In Key Demo, Says Nielsen
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Is your viewership up nearly 100%? You must be streaming. Nielsen’s look at the effect of coronavirus stay-at-home orders on Americans’ consumption of streaming content has produced som…

stay-at-home orders on Americans’ consumption of streaming content has produced some eye-popping numbers.

The dates are significant, because by March 23 of this year, nine states had issued a stay-at-home order, while another 12 had such orders issued in at least part of the state. That, per a New York Times analysis. States and cities that were among the first wave enacting stay-at-home orders, such as New York, Illinois, Washington and California, saw some of the biggest increases.

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DEADLINE /  🏆 109. in US

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