South Korea’s Hybe Acquires Atlanta Hip-Hop Label Quality Control

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South Korea’s Hybe Acquires Atlanta Hip-Hop Label Quality Control
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The influential label developed Migos, Lil Baby, Lil Yachty and City Girls.

, the deal is worth approximately $300 million, with Hybe paying a $250 million purchase price for QC, and issuing $50 million in new stock to QC’s founders Kevin “Coach K” Lee and Pierre “P” Thomas.

Established in 2005, and known as Big Hit Entertainment until 2021, Hybe is a multinational music talent agency, label, promoter, event management and production company. The company is home to K-pop phenomenons BTS, Tomorrow X Together and Lee Hyun.

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