Snap announced that Snapchat is working with top music publishers to roll out a new feature allowing users to add music to their Snaps—copying a key feature of TikTok
Snap announced Monday that Snapchat is working with top music publishers to roll out a new feature allowing users to add music to their Snaps, copying a key feature of TikTok as the ByteDance-owned company becomes further embroiled in political controversy and takes aim at Facebook with accusations of plagiarism....
Users can add music either before or after they capture their photo or video, and those viewing the post can swipe up to view information about the song and listen to it on a music streaming platform.as a test in New Zealand and Australia Monday before being released more widely later in the year. TikTok, whose posts heavily incorporate music, has gone aggressively against Facebook for competing against TikTok through the impending release of Reels, a short-form video feature.late Sunday, TikTok parent company ByteDance decried Facebook—which has also copied key aspects of Snapchat, and itself offers a music feature on Instagram Stories—saying ByteDance has faced “difficulties” because of Facebook’s “plagiarism and smears.
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