Starting Saturday, more than 5,000 people are expected in San Antonio for the IPW Conference, the nation’s largest travel trade show.
Crews work on a portion of the street in front of the Torch of Friendship sculpture Thursday in anticipation of the U.S. Travel Association’s annual IPW Conference.The San Antonio Report depends on reader donations to support our nonprofit newsroom. We’re in the middle of our spring fundraising drive, and every dollar you give directly supports the journalism you rely on.
The convention is a rare opportunity to put a spotlight on San Antonio and its history, culture and culinary offerings, while boosting visitation and spending, city and tourism officials have said. When the U.S. Travel Association selected San Antonio for its 2023 conference seven years ago, the city’s tourism bureau started planning for it, said David Gonzalez, vice president of media relations and communications for the city’s tourism bureau,Did you know that the San Antonio Report is a nonprofit newsroom?Click here to become a member todayThis is the first time the conference has been held in San Antonio and the first time since 2000 the four-day event has come to Texas.
IPW brings people from around the world to learn more about what cities and travel companies in the U.S. can offer international tourists. But while they’re here, San Antonio will take center stage. At the convention center, various groups will host special events. The first is a traditional cowboy breakfast by theOn Tuesday, the Main Plaza Conservancy will mark the return of The Saga, the video art installation projected onto the façade of San Fernando Cathedral, with a celebration. The Saga was on pause earlier this year while repairs were made to the cathedral’s roof.
The City of San Antonio itself is also working to put its best foot forward during IPW. In anticipation of the conference, City Council allocated half a million dollars in the 2023 city budget for beautification, wayfinding and other improvements.
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