Replay, the blockchain platform reimagining video for Web3, is proud to announce the launch of its proprietary blockchain on mainnet
, the leading Web3 infrastructure for video, media and entertainment. The goal of Replay blockchain is to measure and provide instant payout for engagement in online videos, solving issues of fragmentation and disparate viewership metrics in streaming. With its subchain launch, Replay is minting its token RPLAY to operate the protocol and track video engagement and payments.
The launch of the subchain is a major stepping stone for Replay, which has spent the past year since launch developing a fully functional ecosystem for Web3 video, building NFT-gating functionality, GameFi mechanics measuring engagement, and an active tokenized community of over 50,000 monthly active users watching and sharing videos while earning RPLAY tokens across web, mobile and smart TV devices.
The Replay blockchain protocol is built on Theta Network, which powers decentralized video delivery for Replay’s flagship streaming app. RPLAY, a TNT-20 token, is used to measure engagement and provide instant liquidity for content creators across Rewarded.tv, and in the near future, across any Replay-enabled streaming platform.
The launch of Replay’s subchain comes after several major recent announcements for the blockchain organization, including partnerships with mainstream media brands like Yu-Gi-Oh!, Chess.com and WatchMojo.
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