There are an average of 30,000 monthly global searches for Diana's dress, 40 years on
calculated global monthly Google searches, for wedding dresses from fifteen of the most popular Royal weddings since King George VI and Elizabeth Bowes-Lyon, to see which one was the world's favourite.
Kate Middleton is the Royal with the second most popular wedding dress, boasting 47,000 average monthly global searches for her Alexander McQueen dress, made by Sarah Burton from 2011. In third place is Princess Diana, who fetches an average of 30,000 monthly global searches for her dress, forty years on from the wedding in 1981. The wedding itself still has a monthly global search count of 21,000.
Princess Beatrice also has one of the most popular Royal wedding dresses of all time. The Princess rakes in 8,200 Google searches a month globally for her dress that she borrowed from the Queen, making it the fourth most popular Royal wedding dress on the list. Queen Elizabeth II reigns as having the fifth most popular Royal wedding dress on the list – despite the wedding to Prince Philip taking place 74 years ago. The dress designed by Norman Hartnell cost £30,000 in 1947, the equivalent to £1.2 million today.
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