A week ago the Virginia singer was an unknown — now he and his populist anthem are ahead of artists like Taylor Swift, Gunna, and Morgan Wallen on the Hot 100
is conventional. Anthony was unknown before the song took off, and “Rich Men North of Richmond” blew up practically overnight after several prominent conservative influencers started sharing the song online just over a week ago. While streaming is the most common method of listening to music as traditional sales and digital downloads continue to wane, Anthony’s success can most directly be traced to the more than 147,000 units sold through digital purchases according to data provider Luminate.
Still, while the populist anthem got a major boost from its particularly high sales, “Rich Men” is a streaming success too. Per Luminate, the song saw 17.4 million streams last week , and it took the top spot on Apple Music and Spotify’s U.S.by Combs, while Wallen’s “Last Night” took three, Swift’s “Cruel Summer” came in at four, and “Calm Down” by Rema and Selena Gomez rounded out the top five.
Anthony’s sudden surge coupled with the political backing caused a stir online as skeptics questioned if its success was organic or the result of “astroturfing.” Anthony addressed his newfound audience at length last week on, confirming that his real name is Christopher Anthony Lunsford, and that Oliver Anthony was his grandfather’s name.
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Oliver Anthony’s Co-Manager on the Viral Success of ‘Rich Men North of Richmond’ and Singer’s Mission: ‘God has Chosen to Speak Through Oliver’: ExclusiveDraven Riffe, who co-manages Anthony, spoke to Billboard about the country singer’s meteoric rise and future plans.
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‘Crazy plane lady’ Tiffany Gomas could have learned from viral sensation Oliver Anthony, author saysTiffany Gomas should have taken a page from the playbook of viral singing sensation Oliver Anthony, according to author Chris McMurray, who is familiar with a sudden rise to fame.
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'Oliver Anthony for President': What We Saw at Viral Songwriter's ConcertThe “Rich Men North of Richmond” singer read from the Bible and signed autographs for a passionate crowd on a North Carolina golf course
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Oliver Anthony performs across US as hit song continues success streakCountry singer Oliver Anthony, whose hit song 'Rich Men North of Richmond' has taken the country by storm, performed in front of another live audience over the weekend.
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