Major companies and organizations are recognizing Juneteenth as a holiday. While the move has been met as a welcome of the fact that Black history is a shared American history, there is also concern that it be more than a short-lived gesture.
As a youngster and teen in the late 1960s and early 1970s, National Urban League president Marc Morial recalled Juneteenth celebrations, as well as Emancipation Day celebrations on Jan. 1 and Watch Night parties the night before, on New Year's Eve.
The current – and growing – awareness of the holiday should drive unprecedented observance this year."I think now white people understand, 'Damn, even when we freed them, they weren’t free'," said Ron Busby, president of the U.S. Black Chambers Inc.
"To be quite honest, whether it be corporation or municipalities, people are very suspect," said Larry Ivory, chairman of the National Black Chamber of Commerce, and president and CEO of the Illinois State Black Chamber of Commerce."It’s not what they say, it’s what they do. They haven't done a whole lot, not at the level they could.”
. According to the most recent U.S. government data released in 2016, African Americans make up 3% of employees in the top 75 tech firms in Silicon Valley, while they hold 24% of the jobs in non-tech firms.U.S. Black Chambers president Busby agrees. "When conscientious white people march in protest, then the consciousness of America is shaken.
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Nike, Target, Twitter and more make Juneteenth a paid company holidayA handful of corporations in the U.S. announced this year that they are making Juneteenth, the day traditionally used to commemorate the end of slavery, a companywide holiday. The holiday traces its history back to June 19, 1865, when union soldiers informed the people of Galveston, Texas, that all
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Karamu Speaks To Unrest Sparked By George Floyd's KillingThe country's oldest black theater company is staging a streaming Juneteenth special that will connect the historic observance into the current moment. WCPN
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Juneteenth Observed by Growing Number of CompaniesPlans to observe the June 19 holiday have moved swiftly across corporate America, with businesses including Nike and Twitter announcing employees would have a paid day off
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