Millions of DirecTV customers lost access to Nexstar channels after the two companies failed to agree to a new distribution contract by a Sunday night deadline.
DirecTV and other pay-TV distributors have lost millions of customers toin the last decade and they do not want to encourage additional subscribers to flee.
Station owners, including Nexstar, have been seeking fee increases as the cost of programming — particularly NFL football and other sports — skyrocket. Programmers also are grappling with declining ratings and a lower penetration of pay-TV homes, which result in less revenue produced by stations. Broadcast TV ratings have declined nearly 50% from a decade ago, according to DirecTV.
In its statement, the Irving, Texas-based Nexstar said it “remains hopeful that a resolution can be reached quickly to return to viewers their favorite network programming, live sporting events, in-depth local news, and other local content relevant to their communities.
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