Newcastle United owners first testing of 'Related party transactions' rules with new sponsorship deal nufc
With fans feverishly awaiting the official unveiling of Sven Botman…An official announcement by the club on Monday night making public a deal with noon.com.
At the time, it was announced that the Premier League approval process would require clubs to submit evidence to support their ‘fair market value’ assessments. The board of the Premier League to then be advised by an ‘independent assessor’ when judging each deal. I have had to laugh at some clowns who are trying to claim that there is some kind of subterfuge in terms of the Newcastle United owners trying to supposedly sneak this sponsorship through.
Operating online and via its hugely popular app, noon.com is the region’s leading digital e-commerce platform for fashion, electronics, beauty, groceries, home and baby products. Ali Kafil-Hussain, chief of staff at noon.com, said: “We are extremely proud to become a key strategic partner of Newcastle United, one of the most famous clubs in world football.
noon.com is now an ecosystem of eight products and services, all developed to help empower and inspire a generation of diverse digital-first consumers and businesses.
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