To coincide with the launch of Hulu on Disney Plus and a slew of big technical changes, Disney is rolling out a new logo in a new color for its streaming app.
Disney has been hinting at some big changes in the Disney Plus branding. In recent days, lots of users checked their TV, tablet, or phone to find the streaming app had a new logo — the iconic Disney blue replaced by a glowing green background.
The new mnemonic was created by Ludwig Göransson, the composer behind The Mandalorian, Black Panther, Tenet, and more. He also just recently won an Oscar for the Oppenheimer score, which is decidedly less whimsical than the new Disney Plus sound. The color change is a blow for nostalgic Disney fans everywhere, who see that deep royal blue and immediately think of Cinderella’s castle and the sweeping orchestral introduction to their favorite childhood movie.
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