‘My quest to “re-enchant” the Champs-Élysées’

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‘My quest to “re-enchant” the Champs-Élysées’
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Meet the man trying to turn the polluted thoroughfare into an Elysian dream

Anyone who has promenaded the Avenue des Champs-Élysées of late will know that the grande madame is somewhat past her best. Despite being named “the most beautiful avenue in the world”, and luring some 300,000 people each day to its theatres, monuments and designer stores, the 1.17-mile stretch – traced by Louis XIV’s principal gardener, André Le Nôtre, in the 17th century – has become one of the city’s most polluted areas, swamped by eight lanes of traffic .

“Actually, we found Parisians were happy to see less of them,” he says. “Traffic has been declining slowly for 20 years, and we proved the number of lanes on the Champs-Élysées were not needed – most cars are just passing through; they’re not there for the shopping or the restaurants.” He is scathing of the situation around the Place de la Concorde and Place de l’Étoile , while other areas have been cut off by roads and largely forgotten.

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